From the farm and the forces, to your table

Our family's roots are in farming. My grandfather worked the land, and my father went on to serve in the Indian defence forces. I studied engineering, but my brothers and I were always drawn to sport. Some of us became athletes, and some joined the forces too.

Through every generation, two things stayed the same: fitness and an honest diet. Dhanya Trail grew out of that.

India's packaged food industry has grown fast, and so has how much we buy. Genuine quality has not always kept up. Take badam. A good almond is about half oil, and close to 90% of that oil is the healthy, unsaturated kind.¹ That is why India's food standard requires almond kernels to contain at least 45% oil.² Old, poorly stored or low-grade almonds lose that goodness as the oil goes stale, yet they can look much the same in a pack.

Snacking has changed too. In one recent survey, 86% of Indians said protein matters when they pick a snack.³ Protein is important, but it is only one nutrient. Around two in three people worldwide do not get enough vitamin E, and in India intake of B vitamins such as riboflavin is especially low.⁴ A handful of almonds brings protein along with vitamin E, riboflavin, magnesium and fibre, which a protein bar on its own often does not.

That is our promise: genuine products, with no additives or unnecessary chemicals.

Our grandparents knew exactly where their food came from. Most of us today don't have that connection to direct sourcing. We will keep growing our range, adding healthy snacking options along the way, to bring a little of that back.